After playing a leading role in the pitch for the global website, Rolls-Royce awarded AKQA with the account at the end of 2015.
I'm now part of the senior team delivering the vision outlined in the pitch. The new platform is currently scheduled for launch in Q3 of 2015. Check back then for an update and a link to the new digital home of Rolls-Royce.
I was part of the team designing the new MINI Configurator – an integral part of the new global digital platform for the MINI.
I owned the final design of the responsive configurator, while overseeing the production of a 600 page Style Guide for the Configurator and platform. I worked closely with the development team to bring the design to the wild.
The platform is to be launched soon, and the configurator already available in some markets. Design your own perfect MINI here.
Creative Director: Tim Wilson
Art Director: Jamen Percy
Designers: Paul Ostryzniuk, Eva Wong
UX: Carolyn Mangan, Helen West
Handling pharmaceutical testing budgets in the millions of pounds, new business Avillion needed an identity and website that reflected their innovation and credibility – on a budget that didn’t reflect their product offering.
Flying solo, I designed the identity and website for the brand. The safe corporate blue is just what they needed, with the flourishes in the typography displaying the forward thinking innovation the brand needed to display.
Check out the site (fixed-width, for now) at avillionllp.com.
Creative Direction and Design: Paul Ostryzniuk
Le Ventoux à Vélo was a cycle ride through the south of France, to the top of Mont Ventoux. Referred to as ‘The Bastard’ by Lance Armstrong, the Alpine ascent proved a massive challenge for the riders.
The design for the brand is inspired by classic baroque flair and embellishment – perfectly grand styling for the privileged few that get to take on this once-in-a-lifetime ride.
The commemorative book of the ride became a 280 page coffee table heavyweight, filled to bursting with professional photography from the entire week of riding.
A cycle ride from Alpe d'Huez to the Cote d'Azur – just by Lyon to the centre of Nice. The fifth of our rides through France, this special anniversary ride is the toughest so far…
Invitational booklets were sent to the riders, with the kit and other elements of the design still a work in progress. They'll be added here once they've been produced…
A ride through the north of Corsica just months before the Tour de France makes it's debut there on it's 100th edition. The Tour de Corse saw a group of 26 riders take on the tough terrain of the Mediterranean island in May 2013.
As with all the rides I take part in, I created the team kit, a simple website and a poster to give a more complete feel to the event.
As part of an exhibition at BMW World in Munich, MINI required a series of posters to accompany a stand that told the story of Connected – MINI's in-car infotainment system.
These two posters were part of a series of six that went to the exhibition, guiding visitors to an interactive display that described the features of Connected in detail.
Creative Direction: Paul Ostryzniuk
Designer: Laetitia Bouffard
Copy: Ben Wade